In our media landscape, which provides increasingly ephemeral content, we only remember those who stand out from the crowd both visually and conceptually and whose innovative ideas and image appear more significant than those that went before. This obviously applies to all forms of art and culture, but to the music scene in particular. After all, we all want to be there and witness the start of something special and new, experience a relatively unknown band providing a spectacular stage show with outstanding songs and literally raising the roof. 

Which is exactly what BLOOD WHITE are out to do! Aficionados of the genre already consider this metal act, founded in 2022, to be the newcomers of the decade. BLOOD WHITE generate excitement and inspiration with their unmistakable mix of modern metal, rock and hardcore, and give sensational live performances which bring Slipknot and early Rammstein to mind. Want an example? 

The sheer intensity and passion in their latest video “Run Or Die” (release date: mid-/end-of June 2024) serve as harbingers of their upcoming debut album and provide more than a hint of what to expect from BLOOD WHITE’s live shows. Added to that, the band’s incredible stage outfits, which combined with the band’s name, emphasise their red and white ‘corporate identity’ and sets them apart from the genre’s standard dull, black style which so many of their contemporaries seem to favour. No doubt about it: BLOOD WHITE have already fulfilled the early promise of a sensational (metal) future!